New Products
All the latest dog brands and new products lovingly curated by Underdog HQ all in one place.
GiGwi Rubber Jumball Basketball With Handle Multi Small
Jumball is perfect for really rough play as the durable rubber exterior resists even the most determined dog! The strong handle makes the Jumball easy for a dog to pick up and bring back, making it a firm favourite for...
£14.99
GiGwi Bulb High Quality Chew Toy Purple Large
The GiGwi Bulb is a high-quality, durable chew toy that’s unique shape allows for inconsistent and unpredictable movement when thrown, stimulating a dog’s instinct to play and chase. The Bulb can be stuffed with treats to allow for an even...
£12.99
GiGwi Bulb High Quality Chew Toy Red Medium
The GiGwi Bulb is a high-quality, durable chew toy that’s unique shape allows for inconsistent and unpredictable movement when thrown, stimulating a dog’s instinct to play and chase. The Bulb can be stuffed with treats to allow for an even...
£9.99
All For Paws Bone Appetit Flip N Slide
Designed to make feeding time fun and interactive, the All for Paws Bone Appetit Flip n Side Feeder encourages your dog to work for their food, slowing down feeding time and providing essential stimulation. Made with high-quality materials for a...
£17.99
SportPet High Bounc I Love My...(1pk)
SPORTSPET High Bounce Ball 60mm Please note: The colour is selected randomly so therefore will vary and are sold individually. Your dog will love this super high bouncing ball! If you are in need of a simple and classic yet...
£3.79
Yakers Dog Chew Apple X Large
About this product YAKERS are formulated to keep canines engaged for extended periods of time with a recipe dating back to the Himalayas. Each chew is made from 100% natural yak milk, with added cow's milk, apple, lime juice, and...
£11.99
Yakers Superfood Cranberry Dog Chew Medium
About this product YAKERS, keeping dogs occupied for longer. Made to an ancient Himalayan recipe, perfected over hundreds of years from our 100% natural ingredient, yak milk. We also add our superfood cranberry blend, cow’s milk, lime juice and a...
£5.99
Beaphar Puppy Dental Kit
Product Description or over 80 years Beaphar has provided pet owners with easy access to quality care products and medicines at affordable prices. Their products include: flea and tick control, worming, calming and behavioural products as well as dental, joint care...
£7.49
Beaphar Dental Care Kit for Cats and Dogs
Product Description For over 80 years Beaphar has provided pet owners with easy access to quality care products and medicines at affordable prices. Our products include: flea and tick control, worming, calming and behavioural products as well as dental, joint...
£8.99
W'ZIS? DOG TREAT REFILLS - LAMP POST & CHIPS 48G
A refill box of 'Lamp Post & Chips' Dog treats from W'ZIS?!A top up box of W'ZIS? training treats from when you've emptied your treat tin!The unique 'W' shaped mini vegan dog chews are made from a grain free recipe...
£2.95
Bugalugs Maxi White Shampoo
Our PH balanced whitening dog shampoo is formulated to brighten white and light coats whilst enhancing colours in all coat types. Removes dirt and stains, leaving the coat feeling soft and shiny with a pineapple and passionfruit fragrance. Can be...
£5.49
Bugalugs Luxury 2 in 1 Shampoo + Conditioner
A luxury 2 in 1 papaya and coconut dog shampoo and conditioner that cleanses, nourishes and conditions the dog’s skin and coat in a luxurious lather.
250ml
from £5.49
KONG Cozie Ultra Alligator
The KONG Cozie Ultra uses KONG Ultra-Tex fabric construction, which combines ultra-durable technology that uniquely supports action-packed fun. The ripstop material and reinforced seams are supported with a robust interior liner and is designed to fulfill a dogs natural hunting...
£13.55
Vets Best Advanced Dental Pocket Spray 14ml
Vet's Best advanced dental spray is a convenient pocket size dental spray for on the go. Formulated with natural ingredients such as peppermint and aloe Vera, which help prevent dental plaque and tartar build up, as well as maintaining fresh...
£3.99
Bugalugs Antiseptic Flea & Tick Spray
Bugalugs Antiseptic Flea & Tick Bite Relief Spray is a clinically proven advanced formula utilising hypochlorous acid, nature’s disinfectant that is produced by your pet’s immune system as a natural response to combat infections. Dermatologically tested and Hypoallergenic, our anti-bacterial,...
£8.99
Denzel's Birthday Gift Box for Dogs
Happy Birthday to you! To celebrate, find 2 packs of very special birthday treats & a free birthday card inside. Denzel's healthy, sustainable birthday dog treats are lovingly made in Ireland from 100% natural ingredients. No added sugar or nasties...
£5.00
W'Zis Postman & Roast Grab & Go
Pop it in your pocket. Perfect for walks or a training session. This cardboard dispenser is 100% plastic free and recyclable. These 100% natural, grain-free, plant-based treats have a deliberately firm texture and angular profile to prolong the eating time...
£2.50
W'ZIS Smoky Dubya Dog Treat
The Smoky Dubya is a plant-based dog chew with tomato and sweet potato. A longer-lasting chew with added bonus of fillable holes. The Dubya can be chewed on its own or fill the holes with your chosen paste. Smear it with dog-friendly peanut butter...
£9.95
£8.10
W'ZIS Nutty Dubya Groove Dog Treat
The Nutty Dubya is a plant-based dog chew with peanut butter and pumpkin. The Nutty Dubya Groove has a greater capacity to hold dog-approved pastes. On its own, the groove gives them something to stick their teeth into. Smear it with dog-friendly...
£9.95
£8.10
Petkin Sunscreen Spray for Dogs
Doggy Sunscreen by petkin is a specially formulated easy-to-administer cooling ‘doggy sunmist’ spray. The SPF 15 in a bottle creates a fine cooling mist spray for easy use and application. This ensures that both pet’s fur and exposed areas are covered...
£6.25
Beco Bamboo Bowl Waves
An understated bowl for contemporary living. With a classic and simple design, this sustainably made bamboo food and water bowl is made from plant-based materials and sits comfortably in any home. A deep bowl with lots of capacity, the gentle waves on...
from £7.99
Beco Bamboo Bowl Honeycomb
An understated bowl for contemporary living. With a classic and simple design, this sustainably made bamboo food and water bowl is made from plant-based materials and sits comfortably in any home. A deep bowl with lots of capacity, the honeycomb design is a...
from £7.99
Yakers Dog Chew Mint Medium
YAKERS 100% Natural Dog Chews, made with Himalayan Yak Milk! YAKERS dog chews are suitable for all dogs over 4 months old, and are ideal for serious chewers, these are softer in comparison to extra tough Antlers & Buffalo Horns...
£5.99
Pooch & Mutt Shrimp & Coconut Meaty Skin & Coat Treats
This new range of tasty treats targets some important areas of canine health and offers a range of benefits. From skin and coat to mental wellbeing and oral hygiene, there is something here for every pooch and mutt. As well...
£3.69